Connecting with Carolin allows Erica to bring you an amazing training opportunity. As your consultant, Erica will guide you through Carolin Soldo’s Brand Your Passions content. Carolin has built multi-million dollar online business. Together, you will be receiving the best of both worlds with Erica Gifford Mills and Carolin Soldo, to get you through coaching, branding, and marketing skills for your coaching and/or advisory business.
What you’ll be learning . . .
ABOUT THE PROGRAM
Unlike other online or offline businesses that suffer from increasing complexity, overhead, expenses, and stress, a thriving online Coaching or Advisory Business can be very simple to operate while producing life changing income and impact.
It’s the type of business that truly allows you to live your life on your terms while knowing that you are creating the impact you were meant to make on the world.
BY THE END OF BRAND YOUR PASSIONS, YOU WILL HAVE:
- Designed and launched a stunning coaching or advisory brand that showcases exactly who you are, what you’re about, and makes competition irrelevant!
- Created your 1:1, Group, or Hybrid™ Coaching or Advisory Package that’s irresistible to your niche and commands a high ticket price.
- Written and implemented your email follow up sequence and setup your landing pages to get a full house of webinar attendees every time.
- Setup systems to take payments, send client agreements, schedule coaching or advisory calls and get your business organized the right way.
- Booked Sales Calls with high quality prospects and gained your first high value clients.
- Mastered social media marketing to get the visibility you need and build a worldwide following.
- Hosted Coaching or Advisory Calls with clients that result in head-turning transformations!
- Presented your high converting webinar to draw in ideal clients and get them hungry to buy.
What’s Inside Brand Your Passions®
With a proven formula, Brand Your Passions® is a step-by-step Hybrid program that blends professional coaching and support with learning tools that show you how to start and scale your business the right way.
You’re getting 16 complete, in-depth modules that give you the tools and knowledge you can apply immediately to start building your business and booking clients!
Modules 1 and 2
- YOUR VISION AND BUSINESS GAME PLAN
Your first step is to know exactly what you want from your business and create a winning strategy to make it come to life! These modules will walk you through how to build your business around your lifestyle, so you have the freedom that comes with being a CEO!AFTER THIS MODULE, YOU WILL:
- Have complete clarity on what kind of business you want!
- Know how to integrate your business into your lifestyle seamlessly!
- Create a mindset that is open to abundance and overcome obstacles with ease!
- GETTING CLEAR ON YOUR PASSION AND PURPOSE
You know you want to coach and serve your clients, but that’s not enough to build a successful career! You’re going to get crystal clear on what you’re genuinely passionate about and what direction you want to take that so you can find your true purpose. Once you know what it is that will truly bring you fulfilment, you have a solid foundation for building your business!
AFTER THIS MODULE, YOU WILL:
- Know what kind of coach you want to be!
- Have a clear direction and path to lead you to your purpose!
- Establish your lucrative niche that aligns with your passion!
Modules 3 and 4
- DISCOVERING WHO YOU ARE MEANT TO SERVE
As a coach, you may think you should market to everyone and reach more clients, but the opposite is true! Getting laser-focused on who your ideal client is will allow you to craft a clear, tailored message and build your program to be the perfect solution to their struggle. But first, you have to know who your ideal client is, which is what you’ll learn in this module!
AFTER THIS MODULE, YOU WILL:
- Know who your ideal client is and establish your target market!
- Be able to conduct target market research to become an EXPERT in your ideal client!
- Have a comprehensive understanding of your competitive edge and the profitability of your niche!
- CREATING YOUR WOW FACTOR BRAND
Now that you have a target market, it’s time to create a unique brand identity! This is an exciting opportunity to bring life to your business and discover how to stand out from the competition and set yourself apart!
AFTER THIS MODULE, YOU WILL:
- Establish your brand identity and voice that will draw your ideal clients like a beacon!
- Be clear on how to differentiate your brand and leverage your unique gifts and talents!
- Design a gorgeous coaching brand, from your colours and fonts to an eye-catching, memorable logo!
Modules 5 and 6
- CRAFTING YOUR PACKAGES AND PRICING
You know who your ideal client is and what their biggest struggle is – this module is about creating premium offers that will provide the solutions they need! Plus, you’re going to learn how to price your programs to earn the profits you deserve!
AFTER THIS MODULE, YOU WILL:
- Have a 1:1 program, group program, or Hybrid Program™ your clients can’t resist!
- Understand how to scale your program for unlimited revenue!
- OWNING YOUR MARKETING MESSAGE
Having a clear message is essential to attracting your target audience. Discover how to become a “Pied Piper” to your ideal clients with a message that resonates and draws them to you and learn how to write copy that reflects your brand and gets your message across clearly.
AFTER THIS MODULE, YOU WILL:
- Know how to write copy that reflects your brand and easily converts!
- Understand how to use your message in every aspect of your marketing!
- Communicate in a way that draws engagement from your followers!
Modules 7 and 8
- DELIVER A STUNNING FIRST IMPRESSION ONLINE
Your website is your number one marketing tool and is often the first impression your clients will have of you. You’ll learn how to build a gorgeous, professional website that is positioned to convert visitors into new clients.
AFTER THIS MODULE, YOU WILL:
- Have a stunning website that includes your programs and biography so your clients can learn more about you!
- Add professional graphics and images that will connect with website visitors!
- Add conversion features to make it easy for clients to book calls, contact you, and register for webinars or workshops!
- MASTERING BUSINESS SYSTEMS
Technology is one of the best tools you can have to streamline your work, cut down on admin tasks, and save you time! This module will teach you how to implement the systems and structures to create a solid business foundation while kissing technology overwhelm goodbye!
AFTER THIS MODULE, YOU WILL:
- Know how you can leverage technology to save time!
- Feel confident in automating much of your work, including your marketing!
- Implement systems that allow you to scale your business without creating more work!
Modules 9 and 10
- CREATING YOUR CLIENT-ATTRACTING WEBINAR
Having a valuable webinar is one of the best opportunities to show your skills and expertise to the world! You’re going to learn how to create your own original webinar that will set you apart from the competition and help you stand out as an expert!
AFTER THIS MODULE, YOU WILL:
- Understand how your webinar plays a role in your sales funnel!
- Know how you can leverage an evergreen webinar to bring new clients into your sales funnel continually!
- Have a brilliant, original webinar that positions you as a sought-after expert in your niche!
- MILLION DOLLAR FUNNEL FOR SUCCESS
Now that you have a brilliant webinar, you’re going to learn how to put that to work for you! You’ll discover the secret to marketing your webinar and attracting your ideal clients into your sales funnel, mapping out an entire journey that leads to selling your premium program!
AFTER THIS MODULE, YOU WILL:
- Implement my Marketing System that leads to attracting new premium clients a month!
- Know exactly where to find your ideal clients online and have them come to you – instead of you chasing them!
- Have a sales funnel that you can launch continually for long-term success!
Modules 11 and 12
- GROWING YOUR MARKET
With over 1 billion daily users on Facebook, Facebook Ads can be a fantastic opportunity to put your consulting webinar in front of thousands of potential clients! You’ll learn how to automate your business using Facebook ads, getting the exact system I used to scale to 4+ million dollars a year. Upgrading your performance competence in marketing has never been easier!
AFTER THIS MODULE, YOU WILL:
- Know how to use A/B testing for more effective ads!
- Write copy that speaks to your ideal clients and has them clicking “Register now!”
- Be able to select key user demographics and interests, so your ads are going directly to your target audience!
- BECOMING A SOCIAL MEDIA STAR
Social media is the platform that allows you to engage with your following and build trust that is essential when converting clients. This module will walk you through exactly how you can reach more followers and be seen as an expert in your niche!
AFTER THIS MODULE, YOU WILL:
- Know what kind of posts work best for each platform and get real results!
- Write posts that have your followers slamming the “share” button and building your following!
- Have the social media savvy that allows you to stand out as a sought-after expert in your niche!
Modules 13 and 14
- PR STRATEGIES AND JOINT VENTURE OPS
One of the most effective ways to build your following is to connect with other coaches and experts! I’ll show you how to create public relations strategies and partnerships that let more people get to know you and fall in love with your message!
AFTER THIS MODULE, YOU WILL:
- Understand how to connect with experts and create mutually beneficial joint ventures!
- Feel confident in launching PR campaigns that build your reputation as a trustworthy expert!
- Form partnerships that allow you to reach a wider audience and “borrow” expertise!es. Write a nice bio about each executive that includes what they do, how long they’ve been at it, and what got them to where they are.
- SOULFUL SALES
As a coach, you may not feel comfortable selling your programs. That’s all going to change after this module when you learn that selling is a necessary part of coaching, but it doesn’t have to feel “salesy,” sketchy, or sleazy!*BONUS* Exclusive access to our high-ticket sales call syntax and training series to master the art of high-ticket sales!
AFTER THIS MODULE, YOU WILL:
- Conduct sales conversations that position your sales pitch from a place of service!
- Be skilled in the art of high-ticket selling!
- Have the skills to overcome objections with grace and ease!
Modules 15 and 16
- THE ART AND SCIENCE OF COACHING
You’ll learn how to ensure that the program you work so hard to create and pitch brings the success you promise! I’m sharing my core coaching skills so you can provide the best outcomes to your clients because when they are successful, they’ll refer more clients to you!
AFTER THIS MODULE, YOU WILL:
- Find your voice as a coach, and feel confident and capable!
- Know how to get the best outcomes for your clients with your programs!
- Love what you do and step into your purpose as a brilliant, life-changing coach!
- What’s Next for You
Now that you have the core fundamentals of your coaching business, it’s time to put them all into action! With everything you’ve learned, you can book new clients into your premium program every month! We’re going to discuss how to continue to grow so you can scale your business!
AFTER THIS MODULE, YOU WILL:
- Have all the tools and resources in place to earn five-figures a month!
- Understand how to run a highly successful coaching firm with a can’t-fail sales funnel!
- Have clients who sing your praises and drive referrals right to you!
When you enroll you’ll receive . . .
16 Video Training Modules
The training videos give you step by step instruction on the exact methods to implement the module.
16 Unique Workbook PDFs
Every module includes one complete workbook to go along with your video training that gives you the step-by-step instructions. All you need to do is follow along your workbook.
Q&A and Personal Coaching Time with Erica Gifford Mills
Over the course, Erica will be with you live each week for group office hours (coaching calls), and you’ll have 6 individual coaching calls (1/month of 6 month period) to give you in-depth reviews of your creatives and development of your business systems. With this level of support, you will never feel alone, and no question will go unanswered.
Brand your Passions® is the only, comprehensive program to start your own, profitable coaching business online and has helped more people start and grow their business than anyone else.
Still Thinking About It?
BRAND YOUR PASSIONS IS THE SOLUTION YOU NEED
If you are ready to learn the exact steps you need to create a profitable, scalable business that gives you the freedom you crave to live your best life – Brand Your Passions is the solution you need to scale your business and change your life.
This is the most comprehensive learning program for coaches who are driven to succeed and are ready to earn six-figures or more!
When you join, you’ll not only have our combined skills and expertise, you’ll be surrounded with like-minded coaches you can connect with in our Facebook Group!